The Big List Myth

It’s drummed into us that ‘the money’s in the list’. And there is this much-quoted (but seldom justified) ‘statistic’ that a list is worth on average $1 per subscriber per month. Hence, if you have a list of 100 people, you should be making $100 a month by promoting offers to it. If you have […]

Read More

This Weird Mind Hack Gets Your Emails Opened‏

Something you can do to instantly improve your business is to start using email marketing effectively. And the first place to start with that is to set up a minimum of three (preferably more) follow up emails that people get when they join your email list. This helps build trust and increases interest in what you have […]

Read More

Where is Your Buyer’s Threshold?

To see the previous posts in this thread… Marketing Myth Exposed Give and You Shall Receive Stop Selling and Make More Sales I have been sharing with you a simple four-step process designed to get as much as 25% of your website visitors to buy from you instead of the tiny 1% to 3% achieved by the typical […]

Read More

Stop Selling and Make More Sales

To see the previous posts in this thread… Marketing Myth Exposed Give and You Shall Receive We have seen that 97 to 99 out of every 100 visitors to a typical website leave empty-handed. Therefore, the smart way to increase business growth and profitability is not to ask how you get more visitors, but how you convert more […]

Read More

Give and You Shall Receive… In Spades

To read the previous post in this thread, click here. In the last post, I shattered the Internet marketing myth that business growth is all about traffic, traffic and more traffic. The truth is that, for every 100 visitors to a typical website, 97 to 99 will leave without buying anything. So, rather than asking how you can […]

Read More